|
|
|
|
|
|
|
Tuesday 4th October, 2005
Exinda Networks Launches Global Partner Program.
October 4, 2005-Seattle, WA-Exinda Networks announced today the introduction of its global Partner Program that will assist Value Added Resellers (VARs) and System Integrators (SIs) to take advantage of the growing demand for network traffic management appliances. Exinda's Partner Program has now been formalized to handle the rapid growth in partners worldwide. Currently, Exinda has more than 50 global partners. The program is projected to grow to more than 200 partners in the next 12 months.
The Partner Program is designed to deliver genuine value to Exinda's partners. Key components of the Partner Program include access to demonstration equipment, technical and sales training, pre-sales resources and market development support.
The program offers two levels of partnership: Authorized Partners and Premium Partners. The Authorized Partner status is achieved by undertaking technical and sales training and purchasing Not-For-Resale (NFR) equipment. Once Authorized Partnership status is attained, partners may wish to become Premium Partners to strengthen the relationship based on pre-agreed business objectives.
Both Authorized and Premium Partners can benefit from the Exinda brand with use of the Exinda partner logo, access to the partner portal and additional marketing support. This will enable Authorized and Premium Partners to differentiate themselves from competitive offerings and increase profitability. Historically, Exinda partners have shown a significantly higher success rate in winning business than non-partners.
"Our relationship with Exinda is a valuable component of our product offerings," said Mark Dutton , managing director of Datamerge, a VAR specializing in IP telephony and networking convergence. "Exinda's Partner Program formalises our relationship and helps to maximise our return on investment with Exinda."
Exinda's partner training courses and certifications include:
- Exinda Certified Sales Professional
- Exinda Certified Network Associate
- Exinda Certified Optimization Expert
"It is an exciting time for partners to enter this marketplace as we are seeing a growth in demand for network traffic management solutions," said Neil McIrvin, Exinda's vice president of Channel Programs. "The growth in demand is driven by network convergence. It is common for a single organization to address both mission critical applications such as voice over IP (VoIP) and information technology (IT) applications on the same wide area network infrastructure. The combination of Exinda's functionality, performance and price point has helped us gain traction in both solution sales and bundled offerings."
About Exinda Networks
Exinda Networks is a global supplier of intelligent application traffic management systems for enterprise, government and service provider clients. Founded in 2003, Exinda's mission is to ensure predictable network performance, maximize network productivity and reduce network operating costs. Exinda solutions have been deployed in over 15 countries. Exinda solutions support the networking trends of service oriented architectures (SOA) and deployment of voice over Internet Protocol (VoIP) applications. Exinda's 4700 appliance received ZDnet's Technology & Business magazine's 2005 Editor's Choice Award for ease of management and excellence in traffic reporting and prioritization. Exinda's award winning technology is available by contacting leading resellers or Exinda directly. Exinda's research and development offices are headquartered in Melbourne , Australia . Exinda's Partner Program is based in Seattle , Washington . For more information, visit www.exinda.com .
Media Contacts:
Mary Hecht-Kissell
PR Strategies
(919) 846-4949
maryhk@nc.rr.com
Rob Jolly
ImpactPR
(03) 9853-7665
rob@impactpr.com.au
|
|
|
|
|
|
|
|
|
|
