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Wednesday July 6, 2005
Exinda Networks signs four American Partners.
Melbourne application traffic management vendor Exinda Networks has appointed four partners to resell its hardware in North America.
Exinda has signed Optimizedwan.com, IPtimize, WebSpy in the US and IT Channel Group of Canada, it said in a statement.
Con Nikolouzakis, director at Exinda , said the move was an initial plank in its North American presence.
"While we sell into 15 nations around the world, North America represents an important strategic thrust for Exinda ," he said.
The company has called the move a breakthrough in its international expansion strategy. It had been exhibiting Exinda Optimizer and Compressor technologies at two trade shows in the US and one in Canada, Nikolouzakis said.
"These new links in the sales chain flow directly from our push into North America," he said.
Exinda had hired a US channel manager, Mark Murphy, to accelerate its drive for an American market for its medium to large enterprise and telecommunications customers. The vendor opened its first US office in March, he said.
Exinda had sold around 1000 units, including signing a deal to supply 16 of appliances to a skin care company, Stiefel. "Strong interest" had been shown by other potential customers, Nikolouzakis said.
About Exinda Networks
Exinda Networks is a leading supplier of Application Traffic Management systems. The Exinda Optimizer allows an enterprise to ensure its network operation is matched to business needs. By planning and controlling the bandwidth available to each application, Exinda Optimizer can guarantee maximum throughput for time-sensitive business applications while ensuring the bandwidth is available for important, non-business applications. This provides increased staff productivity, increased security, enhanced management of network infrastructure and a reduction of network costs.
The Exinda appliances and OEM technology have been sold in over 15 countries globally.
Media contacts
Exinda Networks Pty Ltd
Con Nikolouzakis
Tel: +61 3 9415 8332
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